Cover + opening spread of the 2025 Buyer's Guide celebrating Hayward 100-Years, including some of the new product spreads that follow.
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Hayward 100-Year Brand Campaign concepts, showcasing how these could live across multiple platforms.
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Hayward 100-Year promotion through the Hayward Get Paid to Upgrade program.
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Hayward 100-Year assets for the 2025 Pool & Spa Tradeshow. To celebrate a century, Hayward sponsored the coffee area when guests arrive at the show, had custom mints for the booth and sponsored the Welcome Party.
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Internal Communications + Corporate Identity assets for the 100-year celebration.